Chris Dunne

About Chris Dunne

Marketing Executive at RepricerExpress with a passion for all things digital.
18 01, 2019

The Top 5 Amazon News Stories of the Week

Welcome to our weekly roundup of the top five Amazon news stories of the week. Amazon Prime membership exceeds 100 million: Tonya Garcia at MarketWatch reports that Amazon Prime has reached 101 million members, according to estimates by Consumer Intelligence Research Partners. The group says 62% of Amazon's U.S. customers are members of the Prime program. Members spend an average of $1,400 annually versus $600 per year for non-members. Continue reading... Amazon is inviting sellers to private meetings at CES to promote a premium support service that costs up to $60,000 a year: Eugene Kim at CNBC reports that Amazon is busy meeting sellers to promote a new support service that costs between $30,000 and $60,000 a year. The meetings are part of Amazon's effort to engage directly with its third-party sellers and help improve their overall selling experience on its site. Continue reading... Amazon alert tells you when there’s a burglar lurking outside your door: Mark Blunden at The Evening Standard reports that the Amazon Ring system allows CCTV and motion sensors to learn about unusual situations outside the home, so it can tell the difference

17 01, 2019

4 Tips to Reduce Cart Abandonment on Amazon

Guest post by Amanda Peterson from Enlightened Digital If there’s one issue that plagues all online sellers, it’s cart abandonment. As the ecommerce market becomes increasingly saturated, online businesses are becoming all-too-familiar with the concept: prospective customers add items to their cart but exit the site without ever making a purchase. A staggering 75.6% of all ecommerce shopping carts are abandoned, which has many online sellers questioning the success of their e-tail strategy. Imagine 75 out of 100 customers who walk into a brick-and-mortar store, picked up an item, brought it to the register, but never complete their purchase. Not only would this be alarming, but it’s also highly unlikely. Sales conversion rates for in-store commerce is a whopping seven times higher than ecommerce. What motivates cart abandonment? In 2017, the Baymard Institute found some of the most popular reasons online shoppers abandon the checkout process to be high shipping costs, a complicated checkout process, or even lack of trust for their credit card information. The largest culprit of abandonment, however, is the 58.6% of consumers who fall into the “just browsing” segment. According to

15 01, 2019

The Resellers Guide to FBA: February

Guest blog post by Stephen from Full-Time FBA February is the month where love is in the air so let me share something personal with you. I honestly care about you. Sure, I might not know you that well, but the whole reason I write blog posts and ebooks is because I really enjoy helping people, and I want to see you win with your FBA business! Ok, let’s jump into some profit building tips for the month of February.   Long Term Storage Fees February 15 is the day that Amazon will be charging you their long term storage fees. These fees can potentially be huge. In fact, if I ignored the emails from Amazon warning me of these fees, this February I would have paid Amazon almost $300! This is not a small fee… if ignored, it can ruin your entire month’s profits.  (In the January chapter of A Year in FBA, l provide info about figuring out your February long term storage fees and how to avoid them – I tell you in January so you have time to make the best

14 01, 2019

How to Create Trust With Your Amazon Customers

Guest post by Manish from E2M Solutions Trust is an important element of any relationship, especially when it comes to the one between a business and its customers. Although many Amazon sellers boast the lowest prices for online ecommerce, this doesn’t necessarily guarantee they will receive the greatest number of sales. One of the main reasons why this occurs is because customers simply don’t trust that the seller will make good on their promises. You’ve probably experienced this yourself if you’ve ever ordered something online and were disappointed in how the product looked or worked in real life. Although there are some humorous examples of this on the Internet, it can actually be a huge problem for your Amazon business. Consumers today are warier than ever of marketing messages and business promises, especially when they are shopping online. You want customers to feel confident enough to make a purchase, both now and recurring. So, how can you make sure that your Amazon product page instantly builds meaningful trust? Let’s discuss.   1. Make the Most of Reviews Amazon is heavily driven by reviews, and, of

11 01, 2019

The Top 5 Amazon News Stories of the Week

Hope you've had a good week so far. Welcome to our weekly roundup of the top five Amazon news stories of the week. Amazon boss Jeff Bezos and wife MacKenzie to divorce: Reuters via The Guardian reports that Amazon CEO Jeff Bezos and his wife MacKenzie Bezos have decided to divorce after a long trial separation, Bezos said on Wednesday in a joint statement by the couple on Twitter. Amazon again became Wall Street’s most valuable company this week, surpassing Microsoft. Bezos’s fortune has soared to more than $160bn, thanks to his stake in Amazon. Continue reading... CES 2019 - Amazon and Google Assistant carve up tech expo: Chris Baraniuk and Leo Kelion at BBC News reports that at CES, there's no shortage of gadgets to talk to. Smart TVs, cars, pianos - and even a toilet - these are just some examples of devices that come with voice-activated helpers. No matter who makes the hardware, the virtual aide linked to or packaged inside is likely to be one of two: either Amazon's Alexa or Google Assistant. Continue reading... Amazon confirms it pays UK business rates

10 01, 2019

Amazon Predictions 2019 – Trends and Tips for Sellers

Back in December, we published a blog with three ecommerce predictions for 2019.  The predictions included that the battle against Amazon will get even harder with the increase in voice-enabled devices such as Amazon Echo and Alexa, social media will be a huge weapon for smaller businesses to promote their products and brands and customer retention will be crucial to online success. For today's post, we have enlisted the help of a wide range of sellers and experts for some more Amazon predictions and tips for the year ahead. Kev Blackburn from LifeSuccessEngineer offers some invaluable advice for new sellers starting out on their ecommerce journey. Get started as soon as possible. Amazon FBA is one of the greatest opportunities ever to build something that can create a life where you don’t have to work the traditional 9-5. You can build a business to whatever level you desire. Learn the fundamentals and the basics so you don’t lose money. It is not as simple as you just finding a product from China and creating a listing. Amazon has changed so much

9 01, 2019

Creating a Blog Can Increase Ecommerce Traffic and Sales

Guest post by Maulik Patel is Founder & Director of ClickMatix.com.au We all want traffic for our website. For sure, there is no better way than blogging to do so. While running any ecommerce store the most thing you need to focus on is to increase ecommerce traffic. One golden rule is that the more traffic you drive to your website the more sales and revenue you will generate. One of the easiest and cheapest ways to drive more traffic to your website is through blogging. Websites that have blogs are likely to be more trusted by visitors and have more credibility. Relevant and helpful content will also help you acquire significant social media as well as website traffic. Having a blog improves your SEO and it tells people that your brand exists which ultimately helps your brand to reach a relevant audience. Your website also has increased chances of getting featured on another website or blogging should be taken seriously and you should also make sure to post influential posts which your audience might actually find worth visiting. In this blog, we will have

7 01, 2019

5 Tips for Dealing with Wholesale Suppliers

Guest post by Amanda O'Brien, Amazon and eBay Expert Yesterday I received an email from a member asking for my help. It was marked ‘urgent’ so the author was quite obviously in a bit of a panic and the email pertained to sourcing a particular product.  This wasn’t a new product though; this was a product that he had been selling successfully for some time. So why the urgent help required with sourcing the product? Well, because unfortunately the original supplier had run out of stock and was unable to fulfil any more orders. On further investigation, I discovered that the stock that had been sourced previously and had been selling so successfully that it had suddenly had literally disappeared overnight. It’s so very important to have a ‘Plan B’ in business. Especially if you are relying on buying specific wholesale stock, from specific suppliers. If this had been my subscriber’s only product (it wasn’t), his business could have been stopped completely dead in its tracks. Worst case scenario: his whole business could have been ruined. So, to avoid this scenario happening to you, I

4 01, 2019

The Top 5 Amazon News Stories of the Week

Happy New Year (I think it's still ok to say it!) and welcome to our top five Amazon news stories of the week. The Amazon Transparency Program is a counterfeiter's worst nightmare: Forbes reports that Amazon is fighting back against counterfeiters with its item-level tracing service, Transparency. The Transparency program has been around since 2017, but Amazon enrolled new brands slowly, to work through the kinks. In the last few months, they’ve been ramping up adoption, and many brands have received invitations to the program. Amazon’s motivation is simple: provide a better customer experience by making sure that consumers get the item they ordered and not a cheap knock-off. Continue reading... Amazon vs eBay: Why Amazon is winning the marketplace battle: Sasha Fedorenko at Tamebay reports that Amazon and eBay both attract millions of UK shoppers every day and each has both fans and detractors. Stepping out of my shoes as a Tamebay writer for a moment and thinking as a consumer, I am firmly in the Amazon camp. Here is why. Convenience is a barometer of a successful trading body whether it’s delivered via fast

2 01, 2019

How to Create Amazon A+ Content

Amazon A+ content is like turbocharging your existing Amazon page by adding modules that go beyond what a normal page has. It’s a way of enhancing content to make it both more engaging for users and to reflect your brand in a deeper way, both of which can lead to higher sales. If you’re wondering how to create Amazon A+ content, then RepricerExpress is the right place to be.   What Exactly Amazon A+ Content Consists Of There are a few different ways of creating an Amazon page: ordinary, and enhanced content. And in the latter category you can find A+ content, which is what vendors will use (brand-registered sellers can use Enhanced Brand Content pages). A+ content pages consist of Amazon members in their invite-only Vendor Central program and it gives them the ability to create pages with extra multimedia modules like comparison charts, testimonials, videos, formatted text, and more. With Basic A+ content, Amazon lets you use five standard modules for free, while Premium A+ content gets access to seven modules and a bunch of other cool features. From there, you select between