RepricerExpress offers Amazon FBA and Featured Sellers the flexibility to compete for spots in the Buy Box and More Buying Choices Box.
Our super-fast automated Amazon repricer allows all sellers to aim for higher positions in the Offer Listings pages, ensuring more and more buyers see your products.
Your pricing overview, detail and history, at the touch of a button
Click on any product to see its pricing across all your channels, its position against other sellers and its repricing history.
Trusted by thousands of happy Amazon sellers across eight international markets
“We’ve been using these guys for over eight years now. We’re a top 100 Amazon list seller and RepricerExpress is awesome for helping us stay there!”
happy customers & counting
listings repricing & growing
custom repricing rules in use
years of repricing experience
Compete with different sellers in different ways
Not all competitors are created equally, so RepricerExpress offers the flexibility to compete with Amazon differently to FBA and other merchants.
Reprice differently against specific sellers
Set different strategies for Amazon, FBA and MFN (merchant fulfilled)—compete with or ignore specific sellers and choose how you wish to compete.
Compete only with Featured Sellers
RepricerExpress allows you to easily and exclusively compete with Featured Merchants, excluding all those who cannot qualify for Buy Box placement and who may need to reduce prices considerably to place highly within the Offer Listings Page.
Exclusively compete with and target the Buy Box
You can focus solely on the Buy Box offer with additional options that allow experienced sellers to compete exclusively and aggressively for Buy Box placement, ignoring all other seller settings if necessary (with the click of a button).
Sheer simplicity and ease of use
RepricerExpress delivers a host of competition settings within a beautifully simple and easy to navigate user interface. Customise your repricing settings in a flash.
Now you can exclude competitors that you don’t need to compete against or who drive prices too low, or include competitors that you know are major sellers.
Multiple features for filtering your competition
RepricerExpress offers unlimited flexibility in how you filter your competition according to their Seller Rating, Seller Feedback, shipping location and dispatch time.
Choose the minimum seller rating you would like to compete with. As an example, if you choose a Seller Rating of at least 90% then all sellers with ratings below that number will be excluded from your competition.
Choose the least number of Seller Feedback your competition must have. As an example, if you choose Seller Feedback of at least 500 then all sellers with Seller Feedback under that number will be excluded from your competition. This can be a great way of ensuring you don’t compete with very new sellers.
RepricerExpress will allow you to include or exclude sellers based upon the countries the item is shipped from. For example, if you’re selling on Amazon UK and shipping from there also, you may want to exclude from your competition those sellers who are shipping from the US or Canada, as many of your potential buyers will prefer a faster shipping time that you may be able to offer.
Exclude sellers with dispatch/ship times above a certain number of days. Typically sellers will change their dispatch times to 8 or more days if they are out of stock (allowing time to restock and dispatch if a sale is received) but on most occasions an Amazon buyer will choose to buy the item that ships fastest (depending upon what you’re selling). RepricerExpress now allows you to filter out such sellers so that you’re only competing with those who can sell and dispatch in a similar timeframe to you.
Auto-enable competitiveness and profitability
RepricerExpress has default options (which you can change) to increase your opportunity for sales and higher profitability when common scenarios arise.
Default options are set to increase your competitiveness and profitability under common repricing scenarios.
If you’re the Buy Box winner
If you are the current Buy Box winner, then your sales will undoubtedly rise, however, RepricerExpress goes further, giving you the option of increasing your price incrementally to achieve higher margins whilst still retaining the Buy Box.
Push prices up!
RepricerExpress will allow you to stop automated repricing for a period every day (normally the late evening and early morning when sales are lowest) and reset to maximum (if preferred), as this can often help drive prices back up across all competition.
See automated Amazon pricing in action in 90 seconds!
What have you got to lose?
Safeguard against potential pricing errors and deactivations
Want to try repricing but are worried about potential pricing errors that could result in you accidentally selling your products too low or too high? No problem—RepricerExpress and Amazon have new safeguards in place to avoid such errors occurring.
Try and test repricing in Safe Mode…
…without affecting live listings in any way. Use our template rules that have all settings ready to try out or tweak them to create your own. See what’s working before you commit them to your live prices.
Want to just try repricing out on a subset of your products? No problem—you can turn off repricing on a SKU level, so only products you want to reprice are actively doing so, whether that’s one, ten, 500 or 10,000.
Amazon’s safety net is now in place
By adding your Minimum and Maximum selling prices to Amazon, you’ll engage the marketplace’s own safety net which will ensure none of your products ever price below or above the limits you set. This will ensure you avoid potentially negative customer experiences and feedback.
We highly recommend all sellers use this feature. Our support team can assist you to set these on Amazon—RepricerExpress never updates this information.
Avoid deactivation of your listings
If you haven’t set your Minimum and Maximum allowed selling price for each product on Amazon then any new prices will be checked against Amazon’s default potential error rules and possibly deactivated if they fall outside Amazon’s thresholds.
By using RepricerExpress to create your Minimum and Maximum prices (which you check and upload) you’ll have a repricing solution that knows each one of your product’s ceiling and floor prices and hence avoids deactivation of listings on Amazon.
What can I see from my dashboard?
A beautifully simple navigation and interface that allows you to reach all functions and information with only 1 or 2 clicks.
Quickly filter your dashboard data for all your active marketplaces or drill down into each country account for finer detail.
View important stats at a glance: SKUs price checking, needing min/max, at fixed price, at lowest price, at min and at max.
View as a chart, your low, min and max repricing history over the last seven days.
View as a chart, the percentage breakdown of your SKUs at min, max, lowest etc.
Quickly jump to filtered searches of the SKUs that are at lowest, min, max, at best price etc.
View how many Buy Boxes you’ve won, how many listings are in the top 20, are repricing, not repricing and newly added.
Quickly gauge your repricing activity and view what has repriced in the last hour, last 24 hours and last seven days.
Stay informed with system statuses letting you know when your last reprice and your last listings import took place.
Features to help sellers increase sales and profits, yet save valuable time every single day
Reprice faster than your competitors
RepricerExpress continuously monitors your Amazon competitors 24/7, so the minute any of them change price or go out of stock, RepricerExpress will react according to your rules and reprice your products for higher visibility and sales.
Set up and apply your rules in a snap
Whether you’re a novice or expert repricing user, RepricerExpress has pricing rule options suited to all sellers. You can choose tried and tested templates to get up and running with one click or create and edit advanced rules for complete granular control of your repricing strategies.
Easily filter and bulk edit your listings
Quickly find and bulk edit your listings directly within RepricerExpress with advanced filtering. Those with very large numbers of SKUs can export filtered results as CSV files for amending in their favourite spreadsheet program and re-import back into RepricerExpress.
View inventory prices across all marketplaces
RepricerExpress’ unique presentation of your inventory allows you to see the status of all listings across each and every active marketplace from one unified screen. Switching repricing on or off and viewing a SKU’s history—among other functions—are just a click away!
Quickly set Min and Max prices
Need to set Min and Max limits based upon your existing prices on Amazon? No problem at all. Add or subtract fixed values and percentages to create floor and ceiling limits for each and every one of your products automatically. You can also choose to set new values via spreadsheet if preferred.
eBay repricing software now available!
Unlike other eBay repricing software solutions, RepricerExpress supports Competition based rules and Formula based rules—so you can reprice both your Catalogue and Non-Catalogue products.
Reprice against competitors using multiple filters.
Competition based rules
These will alter your eBay price (for Buy It Nows only) by analysing competitors selling the same catalogue items on eBay (using Barcode, EAN or UPC to match products). Competitors listed above or below your minimum/maximum prices would be ignored. You can also choose to filter out competitors using inventory quantity, feedback rating, country, Top-rated Seller status etc. You can have different competition rules for different types of products—and can choose to beat, match or price above your competitors as required.
Beat Lowest Top-rated Seller Competitor by 5c – who is within my Min/Max – from the UK
Match Lowest Competitor – who is within my Min/Max – from the US with Qty > 10
Keep your Amazon and eBay prices in sync.
Formula based rules
These will alter your eBay price (for Buy It Nows only) using a price calculation which you can base on your Min Price (could be cost price or cost plus fees etc.), your Max Price or Amazon prices (using any Amazon channel you are subscribed to). You can have different formulae for different types of products. If the price you have based your rule on (e.g. Min Price, Amazon UK price etc.) changes—then the formula rule re-adjusts to calculate a new price and keep your eBay listings super competitive 24/7.
eBay Price = Amazon US Price + 10% + $1.99
eBay Price = Minimum Price + 10% + $1.99
N.B. All products can be repriced using Formula based rules.
Keep up-to-date with industry news
Nobody knows repricing on Amazon like we do.
We’ve been around for over 15 years since the ‘e’ came into ‘ecommerce’ and are one of the first companies to develop and run repricing software for top Amazon sellers, so we’re in a good position to keep you up-to-date about the latest developments in the industry.
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