Blog

21 07, 2017

5 Interesting Stories from the World of Ecommerce This Week

Welcome to this week's eFocus, RepricerExpress' weekly round-up of ecommerce and Amazon news. How Amazon’s own messaging service could beat WhatsApp and Messenger: James Peckham at Tech Radar reports that according to reports, Amazon is hard at work on its own messaging platform to compete with the likes of Facebook, WhatsApp and maybe even workplace solutions like Slack. It’s rumoured to be called Anytime and it was reported by AFTV News after Amazon began surveying customers about potential innovative features for the new service. Continue reading... Amazon launches Spark, a shoppable feed of stories and photos aimed at Prime members: Sarah Perez at TechCrunch reports that Amazon have introduced Amazon Spark, an Instagram-style shoppable feed that appears inside the Amazon app to showcase products. The experience is like scrolling through your Instagram feed, except in this case everything is set up so you can click on an image and buy items much more easily. Continue reading… Amazon keeps popular items stocked by buying from other retailers: Mariella Moon at Engadget reports that according to CNBC, the Fulfilled by Amazon team has emailed thousands of sellers

19 07, 2017

Selling Products as Amazon Choice

If you visit Amazon as a buyer, then you’ll likely notice a special category of products labelled as "Amazon Choice". This is a curated list Amazon’s put together based on price, rating and availability, as they think it’ll extra-appeal to buyers over other selections. They’ve linked it with Echo to make ordering easier, and as usual, RepricerExpress has the important details for you. Amazon Echo In a nutshell, Echo is a little ‘smart’ speaker (9.25” tall) that’s hooked up to Alexa, an AI assistant that’s much like Apple’s Siri. But Echo can do a lot more than Siri. Responding to the name Alexa, the cloud-based Echo can play music, give you traffic and weather updates, set alarms, make to-do lists, and engage in other interactions via your voice. Originally, Echo was only available to Prime members or by invitation but was opened up in mid-2015. And also originally, it could only order items that the buyer had previously ordered, but that’s since changed to buyers being able to order Prime-eligible products from a list of tens of millions. Source: Amazon   How to Order with

18 07, 2017

How Amazon Sellers Should Deal with FBA Returns

Having a product returned is probably RepricerExpress’s least favourite part of ecommerce. More than just a lost sale, it means something went wrong down the line and the buyer wasn’t as satisfied with an item as you’d hoped. Unfortunately, there’s no avoiding the inevitable, so the best solution is to deal with FBA returns as smartly as possible. Make Sure Returned Items Are Actually Returned to FBA The returns process when FBA is involved is quite a bit different than if you’re selling on Amazon by yourself. The biggest thing to remember is the 45-day window where buyers have up to 45 days to return the item they want a refund for. Unless you’re in a slow period or aren’t selling a huge number of items, it’s best to let the month and a half go by before checking your account. Under ideal circumstances, FBA will refund the customer, inform them they have 45 days to return the item and everything. However, it sometimes happens that customers don’t return the item within that time-frame and the product never makes its way back into your inventory

17 07, 2017

Managing Your Amazon Business When on Holiday

Guest Blog by Amanda O’Brien from The Source Report It’s official, it’s summer! Holiday season is here and this is what you need to consider if you fancy a break too! Depending on what type of products you sell online, the summer months can see periods of peaks and troughs much more than other seasons, and this is simply to do with the fact that many people take off on their annual holiday, take days out because the children are off school and the weather is better (allegedly). So in general, a normal routine can be completely disrupted as life becomes a bit of a juggling act. Firstly, I want to reassure you that as a seller, you should not worry if you do see your sales dipping at this time of year – they will come back – and you can use this time to research new products, add some seasonal products to your inventory or if you can’t beat them, join them…take a well earned holiday yourself. Everyone needs a break from routine occasionally! But how should you be managing your Amazon business

14 07, 2017

5 Interesting Stories from the World of Ecommerce This Week

Welcome to this week's eFocus, RepricerExpress' weekly round-up of ecommerce and Amazon news. Amazon Prime Day breaks record; sales grew by more than 60 percent: Lauren Thomas at CNBC reports that Amazon said this year's Prime Day was its "biggest day ever," with sales surpassing the combined value of its 2016 Black Friday and Cyber Monday results. Prime Day sales grew by more than 60% with a "record number" of Prime members shopping across 13 countries. One factor that could have skewed this year's results was that last year's Prime Day was for 24 rather than 30 hours, and included fewer countries. Continue reading... Amazon's next Echo will be more like Apple's HomePod: Devindra Hardawar at Engadget reports that two years on from when Amazon debuted the Echo, the company is working on a new Echo that will improve on the first speaker in practically every way. The new Echo will be both shorter and slimmer than the original and Amazon is also softening its design with rounded edges and a cloth-like covering. Continue reading... Amazon Prime Day signalled a huge change in how Americans

13 07, 2017

Battle of the Marketplaces: Amazon Vs Walmart

Selling online, you know one of the biggest mistakes you can make is putting all your eggs in one basket. And with the emergence of the Walmart Marketplace as a new player in the game, many online merchants are wondering if it’s a valid area to branch out in. RepricerExpress takes a look at what’s involved and who it’s right for. Walmart: A Behemoth In Its Own Right To say Walmart is huge would be a massive understatement. Their employee count outnumbers a bunch of this world’s populations. In fact, if Walmart was a country, they’d be in the low 20s in terms of economic measurement. Their website receives 80-some odd million unique visitors each month, and they’re partnered up with thousands of suppliers and sellers. Pretty big selling audience, eh? It seemed to be more a question of ‘when’ rather than ‘if’ they would enter the online marketplace world and compete with the likes of Amazon. And even though their market cap of $229 billion is about half of Amazon’s market cap of $467 billion, Walmart has a brick-and-mortar store within 10 miles of

12 07, 2017

3 Dynamic Pricing Tips for Amazon Sellers

Dynamic pricing is one of the most efficient and fastest ways to grow your Amazon business. Instead of rigidly adhering to a set of prices while your competitors offer more attractive ones — causing your customers to go to them instead of you — a good repricing solution will keep you strongly in the game. However, it’s wise to use repricing smartly and RepricerExpress has the tips you need to get ahead. 1. Be Strategic About Your Min and Max Values We’ve all heard the horror stories of businesses losing a ton of inventory because they accidentally priced their wares at a penny or moved the decimal over to the wrong spot. It’s not impossible for that to happen, but it is pretty unlikely. Any reputable repricing software (like RepricerExpress — hint, hint) will help prevent these mistakes so you don’t lose traction as your Min prices prevent underselling. Where a good repricing software comes in handy is by combining the best of your skills with the automation of technology. There’s no comparison for the knowledge and intuition you’ve built up on Amazon and repricing software

5 07, 2017

New: Advanced Amazon Repricing Features and Automations

We're excited to announce advanced Amazon repricing repricing features and Automations are available for all RepricerExpress including new trials. Listening to customer feedback, we are committed to continuously improving our Amazon repricing software to help you increase sales and stay ahead of your competition. You can now see products' price history in detail. We've also added a host of enhancements to help you be more competitive including scenarios to prioritise FBA prices over lower MFN prices, Buy Box enhancements and advanced Min/Max options. Finally, we've added new Automations functionality to auto-detect when long-term storage fees are due (15 August) and move this stock to a more aggressive repricing rule. This is all in addition to recent updates to Buy Box data and Price War info. See when you changed price, why you changed price and who you're competing against. With RepricerExpress you can now see your products' price history in real detail. Our Detailed History tab shows when your price changed, why it changed, its position, the competition low and high prices, Buy Box information and your sales too. This is in

4 07, 2017

3 Expert Ways to Improve Your Amazon Store

Guest post by Victoria Greene, Brand Marketing Consultant and Freelance Writer So, you’re selling on Amazon and making enough money to get by. But do you want to take your ecommerce enterprise to the next level? There’s always room for improvement, and there are new tips and tricks that you can implement to rapidly boost the conversion rates of your products. From product videos to fine-tuning your sales copy, this article will give you some real food for thought. Let’s see whether you pass our test, or if you need a little bit more guidance to get you there. #1. Do your product listings feature videos? It’s official: product videos are the new big thing on all ecommerce stores, from Amazon to custom-builds. Approximately 60% of marketers are currently using video, and 73% plan to increase their usage. And with good reason – viewers are anywhere from 64-85% more likely to buy a product after watching a video accurately describing or displaying its features. With such a brilliant opportunity to boost your conversion rate, now is the time to put a video marketing strategy into

2 07, 2017

5 Tips for Using Amazon Seller Central

No matter if you’re already established on Amazon or just starting to sell online, RepricerExpress has these five great tips for you to use to get yourself even further ahead. Knowing the system you’re using inside and out is key to making it work for you as best and most efficiently as possible. Tip 1: Knowing How Amazon’s Search Algorithm Works Every search engine has its own algorithm. And every search engine usually tweaks their algorithm in different ways. Knowing how Amazon’s works, especially in comparison to Google’s, will help you get ahead. Amazon uses the A9 algorithm, which means these are the most important things to focus on: How closely matched a search term is to the product title and description. A good product title will be reflected in the description, and vice-versa. How pleased customers are with you. Build up those positive reviews and bump yourself to the front of the line. How well something can convert into a sale, which encompasses things like competitive pricing, positive reviews and average customer rating. Related: 21 Ways to Rank Your Products Higher on Amazon