The benefits of outsourcing a job to someone else are undeniable: you gain an extra helping of time — which can’t have a monetary amount fixed on it — and you’re left free to focus on building the important aspects of your business. Amazon does a fantastic job of this with Fulfilled By Amazon (FBA), as they take care of shipping your inventory for you. But not every seller goes this route, choosing Merchant Fulfilled Network (MFN) instead. Why? What would prompt a seller to willingly take on extra work that a huge business can do quickly and efficiently? And what are the pros and cons of travelling down such a path?
Difference Between FBA and MFN: What You Need to Know
Regardless of whether they sell on Amazon or through their own site, merchants can use Amazon to ship for them. All they have to do is send their merchandise to a central Amazon office, whip off instructions about what goes where, and sit back and relax. It’s an incredibly hassle-free process that takes a huge weight off your shoulders, but there are ways to make the most of it.
MFN, on the other hand, leaves the reins in the merchant’s hands. Sellers are responsible for every aspect of shipping, from finding the exact item and packing it to arranging the details and actually sending it out.
Pros and Cons of Each Shipping Method
As we alluded to before, FBA frees up your time so you can focus on continuing to expand your business. Time is an invaluable resource, and Amazon gives you that in spades. FBA products are eligible for Prime and in many cases FREE Super Saver Delivery options so you can access millions more loyal and active Amazon customers. As well, they’re flexible about being used by both Amazon and non-Amazon sellers, leaving the market wide open for all ecommerce merchants. Shipping products yourself, though, does leave you with extra work and responsibility, which can leave disorganized merchants fumbling to re-establish their perch.