Win More Buy Box
Without Constant Attention

Increase your Amazon sales and maximise profits
with 24/7 automated repricing

Or Book a Demo. No credit card required. 60-second signup.

The Amazon repricing tool trusted by more than
4,200 sellers across 13 Amazon and eBay channels

USA, Canada, Mexico  |  UK, Germany, France, Italy, Spain  |  Australia, Japan, India

More Buy Box equals more sales

Get your share consistently—24/7 

It’s true—83% of all sales on Amazon occurs through the Buy Box, so if you’re not in, you can’t win! Amazon considers multiple factors in deciding which sellers win a share of the Buy Box, and RepricerExpress examines those factors when adjusting your price. The result is, more Buy Box and sales at higher profit margins.

Learn how to win the Buy Box in 2019 >

82% of all Amazon sales are through the Buy Box

Amazon repricing features for all types of seller

With its extensive feature set, RepricerExpress offers you the flexibility to
customize your pricing and compete in ways that suit your business.

Online retailer

Online retailer

Online retailer

Private label

Online retailer

Retail arbitrage

Online retailer


Online retailer


Flexible repricing strategies

With pre-made, tried and tested repricing templates waiting for you, it’s super easy to get started. Quickly set up and copy a template and tweak it to your needs to start boosting sales fast.

Compete with different sellers in different ways

Not all competitors are created equally, so RepricerExpress offers the flexibility to compete with Amazon differently to FBA, MFN and Buy Box Sellers.

Squeeze out more profit

and push prices up at the right time 

RepricerExpress will attempt to get you more profit on each sale when common scenarios arise, such as when competitors are out of stock or when you’re already the Buy Box winner. Unlike Amazon Automate, RepricerExpress can push your prices up when you’re likely to win the sale.

Take Amazon repricing to the next level with Automations

Change repricing strategy automatically based on sales history, Buy Box performance, sales rank, stock levels and a host of other Amazon criteria.

Learn how FBA seller Devan Jordan uses Automations >

Or Book a Demo. No credit card required. 60-second signup.

The power and insights to beat your competition

Spy on your competitors’ metrics and filter who you compete against
so you’re winning sales where you can make more profits.

Filter competitors

Easily filter your competitors according to their fulfilment type, seller rating, seller feedback, shipping location and dispatch time.

Exclude sellers

Now you can exclude competitors that you don’t need to compete against or who consistently drive prices too low on your listings.

Gain insights

View the competition data you need to better understand who’s winning the Buy Box most often and how. Learn from your competitors to beat them.

 RepricerExpress saves you time and money

But don’t take our word for it. Here’s what our customers say about us…

“Better sales, less time babysitting my Amazon Seller Account.”

“Freeing up time and effort and helping us capture more Amazon customers.”

“It actually increased my margins as it automatically increased the selling price of several of my items.”

“I love Automations. It automatically flags long term storage items and moves them to a more aggressive repricing rule so I can sell off stock before I’m hit with even more FBA storage fees.”

“Amazingly helpful support staff.”

“I can compete against FBA sellers differently than Seller Fulfilled Prime and MFN sellers—so I win sales at different prices, with more profits in tact.”

“It just works!”

“Informed (used to be Appeagle) just hit me with a massive price rise, so we looked around at other solutions. After lots of research and trials, we settled for you guys. Your functionality and price plan is a better fit for our business.”

“Highly recommended on a Facebook group so gave it a try. Really happy with the new sales. :)”

“Used Amazon Automate for 2 years but it drives prices down so quickly, and doesn’t focus on pushing them up at all. Love that repricer express can move my prices up and still win the Buy Box.”

“Best repricing product in this price range.”

“I honestly don’t need all the bells and whistles some of your competitors are trying to charge me for. I just want to reprice quickly.”

“As a private label seller I love how I can change my products’ prices based on sales volume and sales rank over the period of months.”

Setup is a breeze

Setting up a new Amazon repricing tool can be challenging, but our support staff are with you every step of the way, making the process safe and easy.

Set up in 3 easy steps

Steps 123

You can be up and running within an hour of creating your RepricerExpress account. We have super helpful customer support staff on hand via live chat, in-app help videos and guides to make the process easy.

Test in Safe Mode

RepricerExpress has a Safe Mode that allows you to play about with the app and see new prices without ever uploading them to your live account. Test different settings and repricing rules to see what’s working before you go live.

Fast results

78.3% of RepricerExpress customers enjoy an increase in sales and Buy Box ownership during their first 15 days.
Start with one of the RepricerExpress repricing rule templates to hit the ground running and boost sales fast.

Or Book a Demo. No credit card required. 60-second signup.

“Amazing service and customer support. I can essentially keep in the Buy Box longer and get more sales.”

Kev Blackburn
Life Success Engineer

Life Success Engineer

Safe and secure

Want to try repricing but are worried about potential pricing errors? Don’t worry. RepricerExpress and Amazon have safeguards in place to avoid such errors occurring.

Price boundaries

Always sell within a price range that is profitable for you. Set your minimum (floor) and maximum (ceiling) prices per product, and RepricerExpress won’t set or upload prices to Amazon or eBay outside of these.

Amazon’s safety net

Did you know Amazon calculates its own minimum prices for products? Any price change that goes outside of Amazon’s price range gets de-listed before it can sell, ensuring data entry mistakes don’t negatively affect your account.

Amazon partner

As an official Amazon Web Services (AWS) partner, RepricerExpress is hosted on Amazon’s servers and infrastructure, ensuring we can respond to price change notifications instantly and upload new prices as fast as possible.

Stay up-to-date with the latest Amazon ecommerce news

We’ve been around for over 15 years—since the ‘e’ came into ‘ecommerce’. We’re one of the first companies to develop Amazon repricing software to help sellers win the Buy Box, so we’re in a good position to keep you up-to-date about the latest developments in the industry.

Amazing support! 😀❤️👏

Your words—not ours.

Our expert team is on hand to help you start improving your sales on Amazon and eBay today. We’re here to answer questions, offer advice and review your setup—to give you the best customer support ever!

But don’t just take our word for it.

Check out customer reviews over at WebRetailer

Leigh Support Hero at RepricerExpress

What are you waiting for?

Get started and join over 4,200+ Amazon and eBay sellers
increasing their sales and profits

No credit card required. 60 second signup.